Topic of the Week: Five advantages to exhibiting in the North American Pavilion
Posted by Daniela Knoll on Thu, May 07, 2009 @ 11:40 AM
Whether you're a first-time exhibitor or a seasoned veteran, participating as an exhibitor in one of our North American Pavilions provides you with a cost-effective and worry-free exhibiting option. Here are five advantages to exhibiting in our pavilions:
1) Location, Location, Location
The fairgrounds at Messe Düsseldorf are huge, over 2.8 million square feet of exhibit space spread through 19 exhibition halls. In addition to placing the pavilion in a high-traffic location, the stand is designed with flags overhead, to aid visibility. This is especially beneficial for potential clients who are looking for American products.
2) Stand construction
In addition to the space, the Pavilion comes with a stand construction package: hard wall partitions, carpet, a table & chairs, a power outlet, shelves, an information counter and a 1 square meter storage closet.
3) The Lounge
In Germany it is considered polite to offer snacks or refreshments to your customers, so bring them to the exhibitor lounge! For the duration of the show, the lounge is catered with a broad range of food & beverages. From coffee & tea to German beer, from light snacks to a full lunch service, you and your customers will never leave hungry.
4) Roaming interpreters
Though English is widely used in business in Europe, your visitors can have varying degrees of knowledge. The hostesses in our exhibitor lounge double as roaming interpreters, and know on average between 4-6 languages.
5) Mobile business center
The exhibitor lounge comes equipped with a laptop computer with an internet connection & printer for pavilion exhibitors to use as needed. There is also a fax machine and a telephone connection that can be used with a calling card.
Our North American Pavilions are a great way for exhibitors to market their products, both for old and new alike. Whether you decide to participate in our group stand or on your own, you can be assured that Messe Düsseldorf North America will work with you to make sure you have what you need to succeed.
For more information, please visit our website at http://www.mdna.com/.