The market for smart phones and tablet computer Apps is booming. What appeared to be nothing more than a gimmick even a couple of years ago is now coming of age. Apps may not only revolutionize the private healthcare market, some of them also have the potential to influence how we deal with medicine at home, in hospitals and in medical practices.
MEDICA 2012 in Düsseldorf (November 14-17) will provide an overview of the latest health industry app trends and some sample applications.
Parallel to exhibits on display, the App Circus will be incorporated as a program element into the accompanying MEDICA HEALTH IT FORUM (organized in cooperation with “dotopen”). At the App Circus, innovative health apps will be presented by their creators with the goal of bringing developers, start-up companies and the organizations involved in the software development together with potential users and project partners from the medical sector and on the purchasing side.
Industry experts involved in the concept believe that major and exciting opportunities particularly in the areas of prevention and treatment adherence exist, and could be particularly App-ealing to the health insurance industry (lazy pun intended - feel free to groan). Some examples of App technologies underway:
The above examples show how the development of new Apps for the health sector is an exciting and vibrant topic. The presentations of new solutions will certainly provide plenty to talk about once again at MEDICA 2012.
Visitor entrance tickets for MEDICA 2012 will be available for advance purchase online starting in August 2012 at http://www.medica.de/2130.
|To download the MEDICA App,
or find it at the iTunes App Store!